Senior Director, Media

We're transforming the grocery industry by delivering an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers. We're building the team to help push our shopping cart forward.

Requirements

• 15+ years of leadership experience managing full funnel consumer media strategy and execution with large working budgets across US and Canada.
• Strong leadership presence with the ability to align diverse stakeholders and lead through influence at all levels.
• Deep fluency in performance measurement, including MMM, attribution models, A/B testing, and forecasting with demonstrated experience collaborating with data science, analytics, product, and MarTech teams to drive impact.
• Experience leading embedded agency teams and internal marketers with clarity, urgency, and high expectations.
• Experience leveraging AI and a strong willingness to learn and experiment with AI-driven and agent-based systems to achieve successful full-funnel marketing at scale.
• An expert in both the art and science of media, encompassing creative alignment, campaign planning, channel orchestration, and experimentation.
• An innovator in the media space with a strong track record of bold strategic initiatives and continuous improvement driven by rigorous experimentation.
• Bias for action and operational rigor—moves quickly, structures clearly, and executes consistently.

Benefits

• Highly market-competitive compensation and benefits in each location where our employees work.