Senior Marketing Analyst (Multiple Levels)

As a Marketing Analyst, you'll play a critical role in measuring, analyzing, and optimizing Instacart's growth across multiple marketing channels. You'll combine analytical rigor, marketing intuition, and channel fluency to uncover insights that drive smarter investment decisions and stronger performance across our marketing funnel.

Requirements

• Own reporting and insights across multiple marketing channels
• Partner with growth marketing teams to evaluate campaign and channel performance
• Lead SEO performance analysis
• Build and maintain dashboards and data pipelines
• Develop attribution and incrementality frameworks
• Create robust analytical frameworks
• Conduct A/B testing and experimentation
• Translate complex datasets into understandable narratives
• Proactively identify areas for significant impact
• Communicate insights effectively to marketing stakeholders and senior leadership
• Collaborate cross-functionally with data science, product, engineering, and business development teams
• Help prioritize and define roadmap for marketing analytics initiatives and tool development

Benefits

• Market-competitive compensation
• Benefits in each location
• Flex First remote work policy
• New hire equity grant
• Annual refresh grants