This role is responsible for leading the CRM efforts for Jaded London, supporting the E-commerce team to build and scale CRM initiatives, and managing customer retention KPIs. Key responsibilities include curating and managing calendars, implementing a lifecycle centric customer segmentation and communication strategy, and managing email automation.
Requirements
- CRM specialist with significant experience managing and optimising CRM activity at manager level for retail businesses, fashion experience a bonus.
- Extensive experience working with CDP platforms, specifically Ometria.
- Demonstrable skill and experience of developing customer segmentation models to support business goals.
- Data obsessed with a highly analytical mindset.
- Basic knowledge of HTML desirable.
- Results focussed demonstrated through successful delivery of CRM, App & Loyalty programs that have driven strong business impact.
- Commercial approach to role and operations.
Benefits
- 50% Employee Discount
- 24 days holiday per year (plus bank holidays)
- A paid day off on your birthday
- A paid moving day per year
- Pension Scheme
- Bonus Scheme
- Employee Assistance Programme for you and your family
- £500 employee referral bonus scheme
- Local Business Discounts (cafés, fitness, beauty etc)