We’re looking for a Social Media Specialist to support our tech client’s social strategy. You’ll drive engagement, spot trends, manage KOLs, and collaborate with teams to deliver data-driven, creative content that builds brand love and advocacy.
Requirements
- Manage key opinion leaders (KOLs) and creators across all brands, including comprehensive briefing, drafting content calendars, and deploying essential toolkits from brand teams to ensure seamless collaboration and execution.
- Track and analyse social content performance across platforms like TikTok, identifying emerging trends and actionable insights.
- Collaborate closely with the media team to amplify successful assets and optimise content reach.
- Work closely with Market PR teams to plan and execute high-impact PR events that generate significant buzz and talkability, extending brand narratives into wider public conversations.
- Oversee the management of social media pages, ensuring the strategic deployment of branded content that is fully aligned with overarching marketing objectives and brand guidelines.
- Provide social media expertise and generate innovative ideas for the market.
- Help implement engaging brand narratives into a wider integrated marketing plan, with a focus on trend-driven content curation.
- Analyse data into insights whilst building a narrative that will fuel social media campaigns and programmes as part of the broader country-specific marketing initiatives, particularly emphasising TikTok and other key social platform performance.
- Identify and escalate areas of concern and opportunities for the brand and pitch fresh, innovative ideas to drive engagement and community, leveraging a deep understanding of social trends.
- Partner with cross-functional teams on social strategy and execution to capture the brand’s presence and end-user engagement.
- Manage analytics, track audience growth, and generate campaign-specific metrics, focusing on content performance and audience engagement.
- Help build and manage strong relationships with influencers and micro-creators throughout various verticals to increase authentic advocacy and brand love, and facilitate content creation where appropriate.
- Collect and share insights and trends from social communities to improve future campaigns.
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Visa Sponsorship
