Lifecycle Marketing Manager

We are looking for a Lifecycle Marketing Manager to develop and execute lifecycle marketing campaigns that drive acquisition, activation, retention, and monetization. The ideal candidate has 3-5 years of experience in lifecycle marketing and at least two years at a product-led growth (PLG) company.

Requirements

• 3-5 years of experience in lifecycle marketing, CRM, or email marketing, with at least two years at a PLG company.
• Hands-on experience with Braze, MoEngage, Iterable, or similar customer engagement platforms.
• Strong analytical skills and experience optimizing activation, engagement, and conversion rates.
• Experience designing automated lifecycle campaigns across multiple channels.
• Comfortable collaborating with creative teams and writing effective campaign briefs.
• Attention to detail and ability to manage multiple projects in a fast-paced environment.
• A test-and-learn mindset with a passion for improving customer experiences.

Benefits

• Annual professional development reimbursement
• Comprehensive medical, dental, and vision coverage
• Hybrid work and generous leave options
• In-office perks, including free meals and snacks
• Company-funded sport activities, annual offsites, and team-building events