Specialist, SEM
MarketBridgeToronto, Ontario, Canada
Posted May 7, 2026
60000 - 75000 CAD
Full Time
About the Company
Marketbridge partners with leading B2B brands to create unified Go-to-Market systems.
Job Description
We are looking for a Specialist, SEM to execute and optimize paid search campaigns to drive demand, leads, and revenue. The role focuses on hands-on campaign management, performance analysis, and continuous optimization across platforms like Google Ads and Microsoft Ads.
Requirements
- 2+ years of paid search / SEM experience
- Hands-on experience with Google Ads and Microsoft Ads
- Strong analytical skills and proficiency in Excel or Google Sheets
- Familiarity with GA4 or similar analytics platforms
- Understanding of conversion tracking and attribution basics
- Detail-oriented with strong problem-solving skills
- Experience in a B2B or agency environment
- Google Ads certification
- Exposure to landing page optimization and CRO principles
Benefits
- Flexible PTO
- Summer Fridays
- Paid parental leave (up to 16 weeks for birthing parents)
- Comprehensive medical benefits
- Free premium access to the Calm app
- 401(k) with a 3% company contribution*
- Life insurance
- Long-term disability
- AD&D coverage
- Professional development fund ($500)
- Continuous learning programs
- Company-provided laptop & accessories
- Monthly Wi-Fi & cell stipend
- Exclusive discounts through Perkopolis