Director of Strategy

We are seeking a Director of Strategy with deep experience in experiential strategy to guide the strategic foundation of pitches and projects across a range of experiential work, including RFPs, conferences, pop-ups, event programs, and brand activations. The ideal candidate will bring structure without rigidity, advocacy without defensiveness, and leadership without creating silos.

Requirements

• 8+ years in Experiential, strategy, brand strategy, creative strategy, experience strategy, or within an agency or brand environment.
• Strong experience in experiential marketing, brand activation, live events, conferences, pop-ups, event programming, immersive environments, or integrated experience campaigns.
• Experience developing strategy for both B2B and B2C audiences.
• Proven ability to translate cultural shifts, audience behavior, brand goals, and business needs into clear experiential strategy.
• Experience working within fast-moving, cross-functional experiential teams where strategy, creative, production, account, and client needs evolve in parallel.
• Strong client-facing experience with the ability to influence senior stakeholders.
• Experience shaping strategic deliverables for different types of work, from RFP responses to full event programs.
• Familiarity with measurement frameworks, experiential ROI, data capture, and post-event reporting.

Benefits

• Full-time position
• Opportunities for growth and development
• Health & Dental Insurance (choice of plans)
• 100% Employer-paid short-term disability and life insurance
• Opportunity to elect additional life insurance and LTD insurance at employee expense
• Paid parental leave
• Opportunity to contribute pre-tax dollars to flexible spending accounts
• 401(K) with employer match
• Flexibility in work schedules
• Generous time off