At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. We are united by our North Star: to unite people and brands to empower healthier, happier lives.
Requirements
- Strategic Command: Lead the development of large-scale, complex brand strategies and "Big M" marketing visions for both current clients and new business pitches.
- Collaborative Leadership: Lead effective collaboration with clients, creative leads, and extended partners in both informal and formal settings—such as brand workshops and creative ideation—to develop and sell inventive, strategic solutions.
- Insight & Innovation: Champion the use of inventive research methodologies to discover fresh customer insights that others miss, ensuring our work is grounded in deep human truth.
- Inspire Creative Excellence: Write the "master briefs" and partner closely with creative leaders to ensure our strategic vision translates into award-winning, culturally relevant creative work.
- Leadership & Commercial Growth: Drive Business Growth: Uncover insights tied to client business objectives that unlock growth; actively leading strategy for new business pitches and identifying opportunities to expand services with existing clients.
- Client Advisory: Act as a strategic advisor to C-Suite clients, guiding them toward bold solutions and encouraging investment in progressive brand building.
- Technology Integration: Actively champion and embed AI-driven strategic tools and proprietary platforms into the Brand Strategy workflow, ensuring our team is a first-adopter and active contributor to our firm’s AI roadmap.
- Cultivate Trust: Build trusting partnerships across MERGE by educating stakeholders and demonstrating the value of the Brand Strategy offering.
- Industry Authority & Thought Leadership: Drive the Conversation: Author and publish forward-thinking thought leadership pieces (white papers, articles) that challenge the status quo and elevate our agency’s reputation.
- Trend Analysis: Simplify market complexity to provide a clear analysis of trends, translating them into opportunities that position our clients (and our agency) ahead of the curve.
Benefits
- Meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards
