Deposit & Debit Category & Segment Marketing Head
Nexus Recruitment GroupUnited States
Posted January 6, 2026
Full Time
About the Company
Nexus Recruitment Group is a leading recruitment consultancy that specializes in placing high‑potential talent across technology, finance, and healthcare sectors. Leveraging a data‑driven sourcing model and a proprietary AI‑powered matching platform, the firm delivers bespoke talent pipelines tailored to each client’s culture and performance needs. Its distinctive edge comes from a global network of industry specialists, a consultative partnership approach, and a strong commitment to diversity and inclusion. In addition to placement services, Nexus offers employer branding, workforce analytics, and talent‑development programs to help organisations build resilient, future‑ready teams.
Job Description
Lead the banks Deposit & Debit Category and Segment Marketing function, owning customer insights, journey design, and end-to-end marketing strategy for upper-retail segments. Drive adoption of deposit & debit products, and unlock new revenue through customer-centric lifecycle programs.
Requirements
- 8+ years of experience in Marketing, Segment Management, Product Marketing, or Customer Lifecycle roles preferably in banking or payments
- Proven leadership in managing customer journeys, persona-based marketing, and lifecycle campaigns
- Strong grasp of deposit/debit products, financial customer behaviors, and digital banking ecosystems
- Analytical, data-informed decision-maker with a track record of driving ROI-positive initiatives
- Excellent stakeholder management skills; able to influence at senior levels
- Strong leadership presence with experience managing teams in a fast-paced environment
