Director, Influencer Marketing (Real Estate & Hospitality)

Orchestra is seeking a Director, Influencer Marketing to lead strategic creator, influencer, and celebrity programs for its Real Estate & Hospitality practice. The role requires 5-7 years of experience in influencer marketing, social media, PR, or integrated communications, with a demonstrated track record working with travel, hospitality, lifestyle, tourism, or real estate brands.

Requirements

• Develop and lead integrated creator, influencer and celebrity strategies for hospitality, travel and real estate clients
• Design programs that support the full hospitality and real estate marketing lifecycle
• Translate destinations, hospitality experiences and real estate developments into compelling creator-led storytelling
• Blend organic creator partnerships with paid amplification to maximize reach and drive measurable outcomes
• Oversee influencer identification, casting, vetting, negotiation, contracting and content management
• Build programs that leverage a diverse creator ecosystem
• Develop client-facing strategic plans, measurement frameworks and performance reports
• Collaborate closely with PR, integrated marketing, partnerships, events and social teams
• Connect digital storytelling to real-world experiences
• Stay ahead of emerging platforms, creator formats and cultural travel trends

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Tuition Reimbursement
• Relocation Assistance