The Senior Director of Sales & Marketing provides strategic leadership and oversight for all sales, marketing, communications, and special events functions at OWA Parks & Resort.
Requirements
- Set the overall sales, marketing, and special events strategy for OWA Parks & Resort
- Provide leadership and oversight to direct reports
- Oversee the development and execution of integrated marketing, sales, public relations, and special events initiatives
- Maintain and enforce OWA’s brand standards and creative direction
- Oversee annual sales and marketing budget planning and execution
- Monitor performance metrics, sales results, campaign effectiveness, and event outcomes
- Identify opportunities for positive earned coverage