About
Persado is a leading AI‑powered marketing platform that blends martech and regtech to deliver real‑time content optimization for both performance and compliance. By training on 1.2 billion consumer interactions, Persado’s agents automatically generate, personalize, and approve campaign copy, enabling brands to reduce creative effort by up to 90 % while boosting conversions by 20 %. The company’s technology is trusted by 8 of the 10 largest U.S. banks, major retailers, and travel firms, delivering measurable revenue lift—such as a top U.S. bank generating over $1 billion in incremental revenue in four years—and cutting campaign launch times from a week to hours. Persado’s distinctive edge lies in its seamless integration of compliance checks with creative optimization, delivering 80 % greater efficiency, higher revenue, and faster time‑to‑market without additional coding or analysis. The firm also prioritizes an inclusive workplace culture, earning accolades such as Built In’s Best Places to Work and Fast Company’s World’s Most Innovative Companies.
