Director, Marketing Analytics
PlayOn! SportsAlpharetta, Georgia, United States
Posted January 22, 2026
Full Time
About the Company
PlayOn is a dynamic growth-stage company dedicated to championing the spirit of play in the high school space.
Job Description
PlayOn is looking for a Director, Marketing Analytics to join their Marketing team. The role will involve translating complex marketing data into actionable insights, overseeing the collection, modeling, and visualization of marketing data, and guiding the team in adopting a modern analytics and BI environment.
Requirements
- 7+ years of experience in marketing analytics, business intelligence, or related data strategy roles
- Expertise in BI tools (e.g., Sigma, Looker, Tableau, Power BI) and advanced Excel/Google Sheets
- Strong SQL skills required
- Experience designing and evaluating multi-channel attribution models, incrementality tests, and marketing mix analyses
- Strong background in experiment design, statistical analysis, and data storytelling
- Proven ability to translate complex multi-source datasets into clear actionable insights for senior and executive stakeholders
Benefits
- Multiple medical insurance plans to choose from
- Dental, vision life and disability insurance
- Employee Emergency Fund
- Company equity (stock options)
- Open PTO policy
- 401K plan with company match
