We're looking for a Product Marketing Specialist to help define, communicate, and bring to market differentiated value for our products and solutions. This role will support go-to-market planning, product launches, sales enablement, and adoption/retention initiatives.
Requirements
- Support product positioning, messaging, and value proposition development
- Partner with Product Management to understand roadmap priorities, customer needs, and product differentiation
- Contribute to GTM plans for launches and enhancements
- Develop and maintain customer personas, use cases, and buyer journey insights
- Create and update sales enablement materials
- Coordinate cross-functionally with Marketing, Sales, Customer Success, Support, and Product
- Gather and synthesize market intelligence and share actionable insights
- Support product webinars, events, and other product education moments
Benefits
- Remote Work/Work From Home
- Paid Time Off/11 Paid Holidays/Year-End Holiday Break
- Health, Dental, Vision, HSA/FSA
- 401K with Company Match
- Disability & Life Insurance
- Employee Assistance Program
- Paid Parental Leave
