Growth Marketer - SEM (Copy)

We're seeking a Senior Product Manager with a strong background and experience in B2C applications to drive user growth, engagement, loyalty and conversion. The role will lead end-to-end initiatives that directly influence company performance by improving user acquisition, retention, and lifetime value.

Requirements

• Own the application roadmap that drives acquisition, activation, engagement, and retention
• Analyze and optimize the user conversion funnel to increase activation and reduce churn
• Develop and optimize user profiles and personas to guide personalization, retention, and upsell opportunities
• Define, test, and launch new features through A/B testing and data-driven experimentation
• Partner cross-functionally with engineering, design, data, and marketing to deliver seamless user experiences and support growth initiatives

Benefits

• Competitive salary + equity
• Top-tier laptop provided
• 100% company-paid health benefits for base plan coverage, with the option to upgrade to higher-tier plans
• 401(k) with company match
• Unlimited, guilt-free vacation days
• Annual wellness stipend (gym + other wellness activities)
• Monthly house cleaning stipend
• Annual travel allowance
• Monthly cell phone & internet usage stipend
• Charity donation company match
• Employee referral bonus
• Team offsites/activities