Retention Marketing Manager

We're looking for a Retention Marketing Manager to own and evolve our customer lifecycle marketing strategy, with a sharp focus on product adoption, usage and long-term retention. This role sits at the intersection of marketing, GTM, product and data, and requires strong analytical skills and experience in building automated customer journeys.

Requirements

• Experience in retention, lifecycle or CRM marketing, ideally in a B2B or subscription-based environment
• Strong analytical mindset with the ability to turn data into actionable insight
• Hands-on experience building automated journeys
• Confidence working with product usage data
• Experience partnering with Product or Customer Success teams
• Familiarity with experimentation frameworks and A/B testing
• Understanding of customer economics (LTV, churn, cohort analysis)
• Experience of project management of marketing activities
• A collaborative mindset and ability to work effectively across different teams with excellent communication

Benefits

• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life assurance
• Access to a competitive contributory pension scheme
• Save As You Earn share option scheme
• Travel Season ticket loan
• Electric Vehicle Scheme
• Optional Dental Insurance
• Maternity, paternity and shared parental leave
• Employee Assistance Programme
• Access to emergency care for both the elderly and children
• RECARES days, giving you time to support the charities and causes that matter to you
• Access to employee resource groups with dedicated time to volunteer
• Access to extensive learning and development resources
• Access to employee discounts scheme via Perks at Work