Sr Director Growth Marketing

Rightworks offers the only intelligent cloud purpose-built for accounting firms and professionals. We provide a curated software ecosystem that simplifies the complexity of running an accounting firm or small business, supported by a community of thought leaders, peer networks, and educational resources.

Requirements

• 10+ years in B2B SaaS growth, demand generation, or digital marketing with a consistent track record of driving pipeline and revenue
• Proven ability to build and scale full-funnel programs that generate high-quality, ICP-aligned pipeline and improve conversion rates
• Strong expertise in website optimization, CRO, SEO, and digital experience performance as key drivers of pipeline growth
• Deep understanding of performance marketing across channels (paid media, ABM, lifecycle), including leveraging qualified accounts and intent signals to prioritize and accelerate pipeline
• Strong command of marketing and sales tech stack, including Salesforce, Pardot, GA4, and analytics tools (e.g., Power BI, Tableau)
• Experience in SMB and/or vertical markets, such as accounting or professional services preferred
• Track record of building and leading high-performing teams and managing agencies to deliver measurable results
• Strong understanding of data privacy and compliance (e.g., GDPR, CCPA)
• Highly analytical, with the ability to translate data into actionable insights that improve pipeline performance
• Confident communicator with experience presenting performance, insights, and strategy to executive stakeholders

Benefits

• Competitive salary
• Company-paid short and long-term disability insurance
• Life insurance
• Generous 401K match
• Flexible PTO
• Numerous paid holidays
• Paid volunteer time off