Global Paid Search Marketer

We're looking for a high-impact Paid Marketing Manager to join our global Growth Marketing team. In this role, you will take the lead on managing sophisticated paid search and social platforms, driving international expansion, and scaling our customer acquisition efforts.

Requirements

• Budget Management: Direct a multi-million dollar annual budget, optimizing paid search and social campaigns to maximize scale while hitting strict efficiency and CAC targets.
• Financial Rigor: Own the monthly billing and accrual process for SEM and assist leadership in forecasting future performance trends.
• Strategic Partnerships: Identify and vet new partner opportunities while managing existing high-level vendor and platform relationships.
• Global Expansion: Research, launch, and lead international SEM growth strategies across multiple countries, languages, and cultural nuances.
• Data Analysis & Reporting: Build and maintain automated reporting dashboards; synthesize complex performance data into intelligent action plans regarding keywords, landing pages, and creative assets.
• Thought Leadership: Stay at the forefront of digital marketing trends, particularly regarding privacy changes and AI-driven campaign management strategies, to ensure Rover remains a market leader.
• Cross-Functional Collaboration: Partner with Creative, Product, and Web teams to share insights, optimize landing page conversion, and align on brand messaging.
• Competitive Intelligence: Monitor market shifts and competitor tactics, translating findings into proactive campaign adjustments.

Benefits

• Long-term incentive plan with a company performance-based cash payout
• Pension plan
• Private medical insurance
• 25 days PTO
• Meal allowance and flexible compensation plan (transport and nursery)
• Gym membership
• €450 to cover the costs associated with the adoption of a pet
• Annual €150 wellness reimbursement
• Flexible work hours
• Grab snacks, fresh fruit, in our kitchen to keep yourself going
• Regular team activities, events, game nights, and more
• Dog-friendly office