Dir, Customer Marketing
Royal Caribbean Cruises LtdMiami, Florida, United States
Posted August 22, 2025
Full Time
About the Company
Royal Caribbean Group is a global cruise vacation company with three award-winning brands: Royal Caribbean International, Celebrity Cruises, and Silversea Cruises. The company is known for delivering unforgettable vacations and creating a multicultural workplace that fosters innovation and ethical practices. With a commitment to safety and environmental responsibility, Royal Caribbean aims to make the world accessible to its employees while offering exceptional cruise experiences worldwide.
Job Description
Royal Caribbean Group is seeking a full-time Director, Global CRM Strategy and Customer Marketing to lead and execute global programs for the Celebrity brand. This role involves developing data-driven strategies, personalizing communication, optimizing performance, and leveraging analytics to drive customer engagement and revenue. The position requires strong leadership, communication skills, and expertise in CRM and AI technologies.
Requirements
- Spearhead global strategy, lead execution, and optimize KPIs related to customer marketing.
- Develop personalized & engaging communication across all key markets.
- Leverage analytical and operational skills to improve global marketing performance.
- Lead cross-functional teams and foster a culture of innovation.
Benefits
- Competitive compensation and benefits package
- Excellent career development opportunities
