The Senior Analyst, Casino Database Marketing role is responsible for maximizing net revenue and margins from the casino database by promoting sailings to known casino guests and driving additional acquisition efforts.
Requirements
- Own, manage and develop all casino database marketing campaigns, as well as analyzing the database for growth opportunities.
- Segment casino marketing database and determine offers for database marketing campaigns that maximize profitability of targeted player groups through segmentation testing and analysis.
- Collaborate with other members of the Casino Operations and Hotel Performance teams to ensure we are collecting, reporting and analyzing data in the most accurate way possible with consistency across teams and reports.
Benefits
- Competitive compensation and benefits package
- Excellent career development opportunities
- Unique ways to explore the world