Stage assistant(e) Marketing Activation & Trade Marketing

Marketing Activation & Trade Marketing Stage Assistant(e) at Laboratoire Modilac. Reinvent, innovate, and dare to 'break the codes' to make the brand shine in France and internationally.

Requirements

• Track the launches of new products, development projects, and the existing product portfolio.
• Activate the brand: Be in command of the conception to realization of captivating brand activations.
• Manage and create dedicated tools for sales forces and groups: brief, relations with creation agencies.
• Data analysis: Transform data into strategic decisions by analyzing performances on GMS and pharmacy circuits using market analysis tools (panel, sell-out) and drawing insights to optimize our commercial actions.
• Competitor and market trend analysis: Sharpen your business acumen by monitoring the latest market trends in infant nutrition, a constantly evolving sector, to anticipate consumer needs and remain at the forefront of innovation.
• Strategic partnership: Collaborate closely with our commercial and marketing teams to co-create and pilot innovative promotional campaigns, ensuring their success among pharmacies and large retail chains.
• Project management in collaboration with internal teams (commerce, regulatory, quality, and legal).
• Assist the Product Activation Manager on a daily basis in GMS and pharmacy networks.