Content Marketing Manager

ScalePad is hiring a Content Marketing Manager to own content projects across the company, creating high-impact resources and compelling copy for different channels, formats, and products. The ideal candidate has several years of content marketing experience for B2B and/or technical audiences at a software start-up or scale-up, with strong writing, editing, and research skills across a number of content types and channels.

Requirements

• Several years of content marketing experience for B2B and/or technical audiences at a software start-up or scale-up
• Strong writing, editing, and research skills across a number of content types and channels
• Strategic planning and ideation experience, helping shape content ideas and build workback plans for large assets
• Creative marketing and promotion skills to ensure content gets found
• A track record of increasing content outputs and driving audience engagement with your work
• Experience with common marketing tools, like website backends, project management tools, marketing automation tools, etc., will be helpful
• Experience leveraging AI tools to enhance research, drafting, editing, and content repurposing workflows
• Strong understanding of SEO principles, including keyword research, search intent, and on-page optimization
• Intellectual curiosity and an inquisitive nature that drives you to uncover the best ideas and insights for your projects
• Strong collaboration and creative consultation skills for working productively across teams and improving the quality of content outputs
• Ability to juggle multiple projects simultaneously and re-prioritize tasks based on urgency

Benefits

• Employee Stock Ownership Plan (ESOP)
• RRSP matching
• Structured mentorship with builders
• Annual professional development budget
• Top-of-the-line hardware and equipment
• Monthly stipend for hybrid work environment
• 100% employer-paid benefits