Digital Media Campaign Strategist - Fort Worth, TX

Schaefer Advertising Co. is seeking a Digital Media Campaign Strategist to join their Digital team. The ideal candidate will have experience managing Paid Social campaigns, Paid Search, and emerging tactics. They will work closely with media leadership, digital media, and account teams to plan, execute, and optimize paid digital campaigns. The role supports Schaefer’s three key verticals – healthcare, real estate development, and destination and entertainment.

Requirements

• At least three years of hands-on experience managing Paid Social campaigns within Meta, TikTok, LinkedIn and emerging tactics,
• Experience in an agency or platform environment is required, along with a solid understanding of how digital platforms connect — including Google Ads, GA4, Google Tag Manager, CRM or audience platforms.
• Experience managing display or programmatic campaigns, working with automation and AI-driven bidding tools, and handling monthly budgets of $10,000 or more

Benefits

• 401k with 3% Employer Contribution
• Health, Dental, Vision, and Life Insurance
• Generous Holiday Schedule and PTO Program
• Annual Incentive Program
• Supportive Parental Leave Program
• ‘Make Life Better’ Paid Volunteer and Community Service Program
• Dog Friendly Office
• Hybrid Work Week M-Th in office, Fri WFH
• No Work on Your Birthday
• Fun Company Events
• Voted Blest Places to Work Fort Worth
• Voted Best Places for Working Parents