Digital Marketing Manager

Digital Marketing Manager for a higher education company to develop and execute strategic paid campaigns to promote educational programs, drive student enrollment, and enhance brand visibility.

Requirements

• Fluency in Spanish and English
• Bachelor's degree in marketing, advertising, or a related field
• Proven experience as paid marketing manager or in a similar role
• Proficiency in Google Ads, Meta Ads, TikTok and LinkedIn ads
• Strong analytical skills with the ability to interpret data and make informed decisions
• Excellent understanding of keyword research, ad copywriting, and campaign optimization techniques
• Familiarity with analytics tools such as Google Analytics and conversion tracking
• Ability to work effectively in a fast-paced, deadline-driven environment