Marketing Enablement Lead, Offers & Incentives
ScotiabankToronto, Ontario, Canada
Posted April 1, 2026
Full Time
About the Company
Scotiabank is a leading bank in the Americas. Guided by our purpose: "for every future", we help our customers, their families and their communities achieve success through a broad range of advice, products and services.
Job Description
Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. The Marketing Enablement Lead, Offers & Incentives will own the end-to-end offer configuration lifecycle across both mass and targeted marketing campaigns, translating business intent into clear offer constructs, offer fulfillment rules, testing plans, and in-market deployment.
Requirements
- 5+ years of related experience
- Experience configuring and designing offers for mass and targeted marketing campaigns using offer management/decisioning tools
- Experience in campaign execution / marketing operations dealing with offer / incentive management
- Strong understanding of data flows and offer system/platform capabilities
- Working knowledge of relational databases and SQL
Benefits
- Diversity, Equity, Inclusion & Allyship
- Accessibility and Workplace Accommodations
- Upskilling through online courses, cross-functional development opportunities, and tuition assistance
- Competitive Rewards program
- Community Engagement