Sr. Demand Generation Manager, SEM - Observability
SnowflakeCalifornia, United States
Posted March 24, 2026
Full Time
About the Company
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Job Description
Snowflake is seeking a Sr. Demand Generation Manager to drive pipeline growth through integrated demand generation campaigns. The ideal candidate will have 5+ years of experience in developing and executing marketing campaigns and a strong understanding of the observability and software audience.
Requirements
- Minimum 5 years of experience developing & executing integrated marketing campaigns.
- BA/BS in Marketing, Computers, or related field is required.
- Understanding of the observability and software audience.
- Experience program-managing large-scale webinars and virtual events.
- Demonstrated track record of driving significant growth in demand and pipeline.
- Experience growing a database organically.
- Experience working with third-party developer publications.
- Extensive marketing tech stack experience including Marketo, Salesforce, ON24, Bizzabo or virtual event platforms, Mutiny, 6Sense, Intellimize and more.