We're looking for a strategic and hands-on Marketing Lead to lead Kaia's marketing efforts in Germany. This is a highly visible, full-stack marketing leadership role that blends creativity, performance rigor, and a deep passion for direct to consumer campaigns and creative writing.
Requirements
- 4 to 8 years of marketing experience with a strong background in growth or performance marketing
- Native-level proficiency in German (written and spoken)
- Experience in both early-stage and later-stage environments
- Experience in B2C or B2B2C marketing, ideally in healthcare, digital wellness, or consumer tech
- Analytical and data-driven, with strong experience using tools like Metabase, Google Sheets, and A/B testing frameworks
- Experience building high-impact user journeys and optimizing multi-channel funnels
- Experience leveraging AI tools for efficacy and efficiency gains in marketing activities
- Proven ability to lead and develop high-performing teams
- Excellent communication skills—able to distill complex ideas into compelling narratives
- Bias toward action, creative problem solving, and ownership
- Comfort navigating ambiguity and operating in a very fast-changing environment
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Visa Sponsorship
- Four Day Work Week
- Generous Parental Leave
- Tuition Reimbursement
- Relocation Assistance