Lifecycle Marketing Manager position at IG US Holdings, Inc. in Chicago, IL. The role involves developing and executing lifecycle marketing strategies to drive trading account growth and maximize customer lifetime value.
Requirements
- 5-7 years of lifecycle marketing experience building and scaling lifecycle programs
- 3+ years of people management experience
- Expert-level proficiency with marketing automation platforms
- Proven track record executing personalized multi-channel campaigns (email, SMS, push, in-app)
- Strong analytical skills with experience using data analytics tools and CRO/experimentation methodologies
- Deep experience with customer segmentation and personalization at scale
- Actively incorporates AI tools into day-to-day marketing workflows to drive smarter decisions and better outcomes
- Strong project management skills managing multiple concurrent campaigns
- Excellent communication and presentation skills
- Experience collaborating with Product, Analytics, Creative, Tech Ops, and Compliance
- Demonstrated ownership mindset with ability to execute end-to-end with autonomy
Benefits
- Performance Bonuses
- Stock Purchase Options
- Medical/Vision/Dental Benefits
- 401k Plan
- 20 Paid Vacation Days
- 10 Paid Sick Days
- Gym Membership Reimbursement
- Commuter Benefits
- Pet Insurance
- Wellness & Mental Health Programs
- Charitable Donation Matching
- Two Paid Volunteer Days Off
- Daily catered lunch
- Full kitchen with snacks and beverages
- In-building gym
- Shuttle to/from Metra