Sr Mgr Trade Promo Strategy Grocery
The Hershey CompanyDerry Township, Pennsylvania, United States
Posted March 20, 2026
Full Time
About the Company
The Hershey Company is a global leader in consumer packaged goods, renowned for its iconic brands such as HERSHEY'S, REESE'S, and KIT KAT. With over 70 brands generating $11 billion annually, the company specializes in delivering high-quality, delicious snacks worldwide. Committed to corporate responsibility, Hershey supports education through initiatives like Milton Hershey School, making a lasting impact on communities and employees alike.
Job Description
The Sr. Manager, Trade/Promo Strategy will drive creation and implementation of enhanced promotional strategies for Hershey’s U.S. Confection, Salty Snacks, Grocery and Protein portfolio as well as develop customer investment strategy and tactical trade promotion optimization recommendations for Sales teams supporting Hershey’s U.S. customer base that deliver on total enterprise value creation strategies and financial objectives.
Requirements
- Strong leadership skills and effective team/people management experience
- Very strong technical understanding of key tools and applications (e.g., Excel, Powerpoint / Thinkcell, Tableau, Alteryx, AI driven TPO applications)
- Deep experience with econometric (elasticity) and/or financial modeling processes and outputs
- Strong analytical skills and business / financial acumen
- Strong collaboration and communication skills (incl. experience communicating to corporate senior management levels)
- Problem-solving mentality, intellectually curious, and strong critical thinking skills
- Entrepreneurial skills and style
- Ability to prioritize and manage multiple projects, people, and initiatives simultaneously
- Strong knowledge of syndicated data (e.g., IRI, Nielsen) and its nuances
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Health Insurance
- Dental Insurance
- Vision Insurance