Upsell Marketing Lead
The Washington PostWashington, District of Columbia, United States
Posted March 18, 2026
85100 - 127700 USD
Full Time
About the Company
The Washington Post is a leading news organization with a mission to deliver riveting storytelling for all of America.
Job Description
Join The Washington Post to reinvent news and contribute to the mission of becoming the world’s leading news organization. As an Upsell Marketing Lead, you will be responsible for defining and executing the upsell strategy across the full product portfolio, increasing customer lifetime value.
Requirements
- At least 5 years of experience in lifecycle marketing, retention marketing, or subscription growth within a B2C subscription business
- Demonstrated experience driving measurable revenue impact through upsell, cross sell, or product migration strategies
- Hands on expertise executing campaigns within CRM and marketing automation platforms like Iterable, Salesforce, Braze or similar systems
Benefits
- Competitive medical, dental and vision coverage
- Company-paid pension and 401(k) match
- Three weeks of vacation and up to three weeks of paid sick leave
- Nine paid holidays and two personal days
- 20 weeks paid parental leave for any new parent
- Robust mental health resources
- Backup care and caregiver concierge services
- Gender affirming services
- Pet insurance
- Free Post digital subscription
- Leadership and career development programs