Digital Marketing Specialist - FX / CFDs

ThinkMarkets is a global financial technology company seeking a Digital Marketing Specialist to support the execution and optimisation of paid acquisition campaigns across multiple digital channels globally.

Requirements

• Manage and optimise paid acquisition campaigns across multiple digital channels including Google Ads, Meta Ads, Reddit Ads, and various programmatic advertising platforms.
• Track and improve KPIs including CPA, ROAS, CTR, CAC, installs, deposits, and conversion rates.
• Conduct A/B testing across creatives, landing pages, audiences, and ad copy.
• Implement and manage tracking and attribution infrastructure across platforms including Google Tag Manager, Google Analytics 4, Meta Pixel, and Conversion APIs.
• Support campaign execution across DSPs and programmatic advertising environments.