Join Truelogic as a Marketing Data Analyst to analyze and optimize paid media investments across SEM, Meta, and TikTok, with opportunities for career growth and success.
Requirements
- Channel Performance Reporting: Own regular performance tracking across SEM, Meta, and TikTok, monitoring core metrics (CAC, CPA, ROAS) and flagging critical channel shifts.
- Dashboard & Model Maintenance: Maintain and update business intelligence dashboards in Sigma and optimize underlying data models using dbt and GitHub.
- Conversion Pipeline Oversight: Monitor, maintain, and troubleshoot conversion API pipelines across Meta, Google, and TikTok to ensure exact data reliability.
- Media Spend Optimization: Combine external marketing data with internal business databases to generate detailed analyses, advising channel managers on where to scale back or allocate more budget.
- Insight Communication: Synthesize intricate channel performance data into clear, concise, and actionable strategic recommendations for stakeholders and executive leadership.
Benefits
- 100% Remote Work
- Highly Competitive USD Pay
- Paid Time Off
- Work with Autonomy
- Work with Top American Companies