CRM Lead - Vitamin Well Group
Vitamin Well GroupStockholm, Sweden
Posted April 9, 2026
Full Time
About the Company
Vitamin Well Group is a health and exercise-oriented company that promotes an active lifestyle and provides great-tasting drinks, snacks, and protein products.
Job Description
We are looking for a hands-on, data-driven CRM Lead to join our growing digital sales team. You will lead our CRM and customer lifecycle marketing, drive retention and customer lifetime value, and optimize customer journeys across channels.
Requirements
- 5–10+ years of experience within CRM, lifecycle marketing or marketing automation
- Strong analytical skills and ability to use data to improve customer journeys
- Experience working with CRM and marketing automation platforms, especially Klaviyo or similar
- Strong knowledge of segmentation, personalization and customer data strategies
- A strong commercial mindset, with experience working towards KPIs such as LTV, retention rate, repeat purchase rate and contribution margin
Benefits
- Dynamic work environment
- Opportunity to work with a growing company
- Chance to contribute to sustainable growth
- Collaborative team player environment
