Senior Experience Strategist

WPP is seeking a Senior Experience Strategist to join their team in Copenhagen. The ideal candidate will have a strategic mindset, experience with marketing automation, and excellent communication skills. As a Senior Experience Strategist, you will act as an advocate for end-customers, humanize the relationship between brands and consumers, and deliver best-in-class solutions for clients. Your tasks will include identifying gaps and opportunities throughout the customer journey, representing and implementing VML MAP's proven frameworks and methodologies, and contributing to engagements with brands with a customer-centric approach.

Requirements

• A relevant degree within the fields of marketing, advertising, communications and/or digital consulting
• Experience with leveraging tech and data to enable customer-centric design and personalization at scale
• Knowledge of the capabilities, opportunities, and limitations of marketing automation platforms such as Adobe Marketing Cloud, Salesforce Marketing Cloud, Braze or similar platforms
• Excellent communication skills, both oral, written and in visual presentations
• Strong collaboration skills
• Experience working cross-culturally between the U.S. and Europe is a strong advantage
• Experience working effectively in flat organizational structures, where collaboration and flexibility take precedence over set procedures and hierarchy

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Equal Opportunity Employer