Senior Associate Director, Direct Marketing & Participation - University Advancement

The Senior Associate Director of Direct Marketing & Participation will direct the development and execution of engagement-centered programs and sophisticated, omni-channel outreach/solicitation campaigns aimed to drive alumni donor participation, build lifetime loyalty, and raise maximum spendable dollars for WashU’s top Annual Fund priorities.

Requirements

• Direct Marketing Program – Oversight of the strategies and operations of WashU’s Annual Giving Direct Marketing Program.
• Loyalty Society Program – Oversee the Loyalty Society program, recognizing alumni donors for consistent giving.
• Giving Day Programs – In partnership with Advancement Communications, Annual Giving leaders, and other key stakeholders, oversee the planning and execution of two giving day campaigns.
• Alumni Donor Stewardship and Cultivation Efforts – In partnership with our Donor Relations team, lead the strategy and implementation of direct marketing opportunities to engage, cultivate, and steward our alumni donors.

Benefits

• Up to 22 days of vacation
• 10 recognized holidays, and sick time
• Competitive health insurance packages with priority appointments and lower copays/coinsurance
• Free Metro transit U-Pass for eligible employees
• Defined contribution (403(b)) Retirement Savings Plan
• Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
• 4 weeks of caregiver leave to bond with your new child
• Family care resources are also available for your continued childcare needs
• Need adult care? We’ve got you covered
• WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us