Director of Growth Marketing
Wave HQToronto, Ontario, Canada
Posted February 9, 2026
160000 - 190000 USD
Full Time
About the Company
Wave is a company that helps small businesses thrive.
Job Description
We're looking for a Director of Growth Marketing to turn our product-led motion into a revenue engine. The leader will own the growth marketing strategy and execution across the entire customer lifecycle.
Requirements
- 10+ years of experience in B2B SaaS marketing, with at least 7 years leading growth marketing with revenue accountability.
- Proven success scaling demand and revenue in a product-led growth environment with deep understanding of PLG metrics: PQLs, activation, CAC/LTV, expansion, and NRR.
- Expertise in marketing automation platforms (e.g. Braze), analytics (Looker, GA), and experimentation tools.
- Data-driven operator who can link campaigns to business outcomes and present insights with clarity to executives.
- Excellent cross-functional collaboration skills; proven ability to partner with Product, Finance, and Data.
- Leadership experience: able to hire, coach, and inspire a team across growth and ops disciplines.
- Comfortable operating in a fast-paced, scaling environment with a bias for action and experimentation.
Benefits
- Competitive salary range ($160,000 - $190,000 a year)
- Flexible work arrangement (remote)
