As a Senior Brand Manager, you will drive KFC's innovation efforts in Thailand, developing and executing a long-term vision and strategy for innovation, leading key projects from concept to execution, and managing a portfolio of over 30 products.
Requirements
- Develop and execute a long-term vision and strategy for KFC Thailand's innovation
- Lead key innovation projects from concept to execution
- Manage a portfolio of over 30 products for store testing
- Conduct market and industry analysis
- Engage in brainstorming sessions and lateral thinking exercises
- Effectively communicate and present innovation strategies and project updates
- Manage project timelines, stage gates, and research processes
- Build and maintain strong relationships with franchisees, cross-functional teams, and external agencies
- Provide leadership and guidance to the brand communications team
Benefits
- Full benefits package
- Opportunity to work with a leading brand in the industry
- Collaborative and dynamic work environment