GTM Strategy & Operations Manager - Analytics & Intelligence

Apollo.io is seeking a GTM Strategy & Operations Manager to join our Revenue Operations Strategy & Operations team. This role sits at the center of our Go-To-Market organization and is responsible for ensuring our data, forecasting, and GTM performance metrics are accurate, trusted, and accessible across the business.

Requirements

• Build and maintain source-of-truth reporting across the ARR waterfall, including key dimensionality, and GTM Scorecard metrics.
• Partner with BI/Analytics to develop scalable data models and dashboards that ensure data confidence and consistency for GTM stakeholders and analytics communities.
• Define, document, and operationalize core GTM metrics, including logo definitions, ARR growth and accounting logic, funnel metrics, retention, and expansion.
• Develop and maintain advanced SQL-based analyses to support forecasting, pipeline health, performance tracking, and strategic decision-making.
• Deliver clear, actionable insights to GTM and RevOps leadership to support planning, prioritization, and execution.
• Support operational analytics initiatives such as source attribution, channel and partner performance, and funnel optimization across Sales and Customer Success.
• Ensure Salesforce data is well understood, modeled correctly, and effectively leveraged in reporting and analysis.

Benefits

• Equity
• Company bonus or sales commissions/bonuses
• 401(k) plan
• At least 10 paid holidays per year
• Flex PTO
• Parental leave
• Employee assistance program and wellbeing benefits
• Global travel coverage
• Life/AD&D/STD/LTD insurance
• FSA/HSA and medical, dental, and vision benefits