Demand Generation Manager, ABM

Customer.io is looking for a Demand Generation Manager, ABM to lead competitive displacement campaigns and build the ABM programs to make it happen at scale. The role will involve developing and executing 1:1 and 1:few account-based programs, partnering with sales teams, and owning the strategy and execution of competitive displacement campaigns.

Requirements

• Competitive marketing experience
• Track record of success in creating and scaling demand programs in B2B SaaS
• Hands-on experience running ABM programs end-to-end
• Experience with direct mail, gifting, and physical campaign execution
• Knowledgeable and experienced using marketing, sales, and ABM tools

Benefits

• 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums
• 16 weeks of paid parental leave
• Unlimited PTO
• Stipends for remote work and wellness
• Professional development budget