Growth Marketing Manager, Paid & Organic

Growth Marketing Manager, Paid & Organic needed to help scale performance marketing while elevating the company's social presence. The role is ideal for a data-driven marketer with strong creative instincts.

Requirements

• Strategically plan, execute, and scale paid social campaigns across platforms
• Manage and allocate budgets to efficiently grow reach, engagement, and performance
• Monitor and optimize campaigns on a daily, weekly, and monthly basis to maximize efficiency and ROI
• Develop clear performance reports with actionable insights, learnings, and recommendations
• Partner closely with creative teams to ideate, test, and produce high-performing ad assets
• Stay current on cultural trends, platform changes, and algorithm updates impacting social performance
• Design and manage testing roadmaps, launch schedules, and optimization timelines for campaigns and product launches
• Own the social content calendar, coordinating paid, owned, and influencer content
• Oversee influencer campaigns end-to-end, including strategy, sourcing, contracting, briefing, and content delivery
• Support the expansion of media efforts into new channels as the company grows

Benefits

• UnitedHealthcare medical coverage
• 401(k) retirement plan
• Unlimited / flexible vacation policy