The Direct Client Partner is responsible for developing and scaling strategic commercial partnerships with medium to large businesses to drive revenue and long-term growth for the company.
Requirements
- Define and own the partnerships strategy focused on medium to large enterprises across priority sectors
- Develop partners revenue within the range of 250K - £1m with no upper limit
- Set clear targets (revenue, margin, retention, pipeline) and build a roadmap of strategic accounts and categories
- Mentor others on partnership offerings; foster a high-performance, collaborative culture
- Work closely with Sales, Marketing, Product, Data/Insights, and Operations to create integrated, scalable partnership propositions
- Identify and prioritise target partners that align with our audience, inventory, and strategic goals
- Lead high-level outreach, pitch development, and senior-stakeholder engagement (C-suite, CMOs, Heads of Marketing, Media/Brand Directors, Partnership Directors)
- Build multi-year, high-value relationships, becoming a trusted advisor on advertising, media effectiveness, and customer engagement
- Own the full commercial cycle: qualification, proposal, pricing, negotiation, contract closure, and renewal
- Structure mutually beneficial partnership models (e.g. annual media commitments, long-term strategic agreements, sponsorships, co-branded initiatives, data/insight partnerships)
- Work with Finance and Legal to ensure deals are commercially sound and compliant with internal policies and regulations
- Track and report on partnership forecasting, and performance against commercial KPIs
- Collaborate with Marketing and Product to design compelling, insight-led partnership propositions and packages tailored to medium–large businesses
- Use audience, performance, and market data to evidence the impact of our advertising solutions and drive upsell/cross-sell
- Lead the creation and delivery of high-impact presentations, proposals, and case studies
- Champion the voice of the partner internally; feed market insight back into product and service development
- Define KPIs and success metrics for all partnerships (revenue, renewal, campaign performance, brand outcomes)
- Oversee campaign and partnership performance reviews, ensuring insights are translated into clear recommendations
- Produce regular reporting for senior leadership on pipeline, performance, risks, and opportunities
Benefits
- Flexible working hours
- Diverse and inclusive culture
- Positive employee experience
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