VP Group Sales Manager

Role Overview

This is a senior commercial leadership role responsible for driving national revenue growth across a high-performing sales organization focused on retail media, in-store marketing, and digital incentive solutions. The role sits at the intersection of leadership, strategy, and hands-on commercial execution, requiring strong presence with senior-level decision makers.

What You Will Do

Lead and drive sustained, above-market revenue growth across the Canadian sales organization. Manage and develop a high-performing sales team focused on acquiring new clients and expanding existing accounts.

Why It Might Be a Fit

The role is ideally suited to a leader who thrives on building teams, scaling business impact, and driving consistent year-over-year growth. Strong ability to engage and influence senior-level decision makers and enterprise clients is required.

Requirements

• Proven track record of delivering consistent revenue growth in advertising, media, retail marketing, or CPG-related industries.
• Demonstrated success leading and scaling high-performing sales teams in a competitive, target-driven environment.
• Strong ability to engage and influence senior-level decision makers and enterprise clients.
• Experience building strategic, data-driven sales proposals and customized client solutions.
• Highly results-oriented leader with strong business acumen and commercial judgment.
• Strong analytical skills with proficiency in Excel, PowerPoint, and CRM systems.
• Ability to operate independently while managing complex sales cycles and team performance.
• Strong communication and presentation skills with executive presence.
• University degree required.
• Self-starter with high energy, resilience, and a strong bias for action.
• Experience in advertising sales or CPG industry strongly preferred.
• Strong intellectual curiosity and passion for business development and market growth.

Benefits

• Competitive executive-level compensation package aligned with experience and performance.
• Comprehensive health, dental, and vision insurance coverage.
• Remote-based role with flexibility across Canada (Greater Toronto Area or Greater Montreal Area preferred).
• Opportunity to lead a national sales organization in a high-growth, innovation-driven environment.
• Strong exposure to senior leadership and strategic decision-making.
• Performance-driven culture with significant ownership over revenue outcomes.
• Opportunity to shape go-to-market strategy within a leading retail media ecosystem.
• Dynamic, fast-paced environment with strong career growth potential.