MaintainX is a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities. We are hiring a Senior Lifecycle Marketing Manager to drive growth across the customer journey, from converting leads to accelerating onboarding and activation, to improving adoption and driving expansion.
Requirements
- 5–7+ years in Lifecycle/CRM/Growth marketing in B2B SaaS
- Proven ownership of both: (1) pre-sales conversion (trial-to-paid and/or lead→opp) and (2) post-sales onboarding/adoption/retention programs
- Strong experimentation + analytics chops; comfortable working with data to build trigger-based journeys
- Hands-on operator in marketing automation and lifecycle tools — HubSpot required; experience with in-app tools (Pendo, Intercom, or equivalent) and web chat/conversational marketing a strong plus
- Comfortable with BI and reporting tools such as Looker, Tableau, or Google Data Studio; Salesforce experience preferred
- AI Fluency (Required): Daily user of AI tools (ChatGPT, Claude, Gemini, etc.); experience applying AI to creative generation, data analysis, or workflow automation
Benefits
- Competitive salary
- Meaningful equity opportunities
- Healthcare, dental, and vision coverage
- 401(k) / RRSP enrolment program
- Take what you need PTO