Manager, CRM Strategy

OneMagnify is a global performance marketing organization seeking a CRM Strategy Manager to lead client engagement programs and own CRM strategy end-to-end. The role requires a strategist who thinks like a business consultant, a trusted partner to senior leaders, and a play-caller for CRM programs. The ideal candidate has experience in CRM and marketing automation strategy, a deep understanding of lifecycle marketing, and a strong working knowledge of CRM platforms.

Requirements

• 5+ years in CRM and marketing automation strategy in an agency, consultancy, or enterprise environment.
• Deep understanding of lifecycle marketing, scoring, segmentation, personalization, and multi-channel orchestration within CRM platforms.
• Experience with omnichannel or cross-channel campaign strategy (email, SMS, push, paid) is a plus.
• Strong working knowledge of Salesforce, Adobe, Braze, Microsoft Dynamics, NetSuite, or equivalent tools.
• Credibility to present in executive settings and confidence to steer strategic conversations.
• Bachelor’s degree; or equivalent experience.

Benefits

• Medical
• Dental
• 401(k)
• Paid holidays
• Vacations