Search Engine Marketing (SEM) Specialist
PerkinElmerKrakow, Lesser Poland Voivodeship, Poland
Posted March 20, 2026
Full Time
About the Company
PerkinElmer is a global leader in life sciences, diagnostics, and applied markets, committed to advancing science and improving human health through innovation.
Job Description
Join PerkinElmer, a global leader in life sciences, diagnostics, and applied markets, to drive digital growth as a Search Engine Marketing (SEM) Specialist. Manage and optimize paid search programs across platforms, drive qualified traffic, and improve conversions through data-driven campaign execution.
Requirements
- Plan, execute, and optimize global paid search campaigns
- Conduct keyword research, audience segmentation, and competitive analysis
- Create and test ad copy, landing page messaging, and extensions
- Manage and refine bidding strategies and budgets
- Continuously monitor key performance metrics and identify optimization opportunities
Benefits
- Private healthcare including dental care
- Life and long-term disability insurance
- MyBenefit Cafeteria system
- Multisport Card
- Social Fund Subsidies
- Home Office allowance
- Tuition reimbursement
- Referral awards
- Internal career development opportunities
- Day off to celebrate your birthday, and up to 3 additional days of vacation by length of service
