Senior Vertical Marketing Lead
PodiumLehi, Utah, United States
Posted September 17, 2025
Full Time
About the Company
Podium is a platform designed to help local businesses improve their online presence and customer engagement. By offering services such as online reviews, reputation management, review analytics, and text marketing campaigns, Podium aims to simplify the way small businesses interact with their customers. The company's core value proposition lies in its multi-product approach, which centralizes communications and streamlines business operations for local enterprises.
Job Description
Podium is seeking a Senior Vertical Marketing Lead to champion their vertical and drive growth. This role focuses on understanding customer needs, crafting effective marketing strategies, and executing them to drive new customers. The ideal candidate is action-oriented, strategic, and passionate about solving ambiguous problems using data-informed decision-making and creating impactful campaigns.
Requirements
- 8-12 years of experience in demand generation, lead generation or similar marketing experience
- Strong understanding of digital marketing channels, content strategy, and campaign execution
- Exceptional bias to action and passion for building on marketing strategies
- Proficiency in Excel and familiarity with Tableau and SQL
- Customer-centric mindset and ability to empathize with customers
- Collaborative mindset and adaptability
