Growth Marketing Manager

Smile Doctors is seeking a Growth Marketing Manager to join their growing team. The Growth Marketing Manager will manage growth strategy execution and optimization of paid acquisition and lifecycle marketing efforts.

Requirements

• Manage paid acquisition performance across key channels including paid social, search, YouTube, programmatic, and retargeting
• Manage budget allocation based on monthly and quarterly production goals, identifying opportunities to scale or course correct
• Manage agency partners to ensure accountability, transparency, and continuous performance improvement
• Manage the acquisition funnel and conversion strategy, including landing pages, booking flows, and consultation experiences
• Manage lifecycle and nurture marketing programs for unqualified leads, non-converting leads, and retargeting audiences
• Manage growth reporting and performance analysis, maintaining dashboards that track progress against targets
• Identify funnel bottlenecks and present clear, data backed recommendations
• Support growth forecasting based on media spend, conversion trends, and operational capacity
• Manage experimentation and innovation efforts, including testing new channels, creative frameworks, messaging angles, and tools
• Support pilot programs and growth initiatives that expand reach, access, or conversion opportunities

Benefits

• Competitive salary
• Medical, dental, vision and life insurance
• Short and long-term disability coverage
• 401(k) plan
• 3 weeks paid time off in your first year + paid holidays
• Discounts on braces and clear aligners for you and your family members