Digital Marketing Specialist
Ulbrich Stainless Steels & Special Metals, Inc.Connecticut, United States
Posted January 21, 2026
Full Time
About the Company
Ulbrich was established in 1924 and is family-owned and privately held. An international corporation with subsidiaries located in the US, Mexico, Germany and Austria. Ulbrich employs over 700 people worldwide.
Job Description
We are looking for a Digital Marketing Specialist to join our Marketing team based at our Headquarters in North Haven, CT. The Digital Marketing Specialist will be responsible for owning and improving the company's digital marketing execution across email, search, website, and paid digital channels, working closely with external vendors where applicable.
Requirements
- A Bachelor's Degree in Business plus a minimum of 5 years of digital marketing experience
- Experience executing and optimizing digital marketing channels in a B2B environment
- Hands-on experience with email marketing connected to a CRM or marketing automation platform
- Working knowledge of Microsoft Dynamics 365 and Click Dimensions, or similar systems
- Experience supporting website updates or redesign projects
- Solid understanding of SEO fundamentals, website structure, and digital analytics
- Experience in industrial, manufacturing, or technical B2B markets, preferred
- Experience collaborating with external agencies or vendors
- Familiarity with evolving search behavior, including AI-powered and LLM-driven discovery
- Experience in an agency or client-service environment supporting B2B marketing initiatives, preferred
- Familiarity with Adobe Creative Cloud and digital design workflows preferred
- Comfort reviewing digital creative assets and collaborating with designers, preferred
- Basic familiarity with digital copywriting and UX principles
Benefits
- Competitive salary
- Benefits
