Loyalty & Digital Solutions Team Lead (CRM & Salesforce-Focused)
UPRAVA HOLDINA d.o.o. SARAJEVORomania
Posted January 23, 2026
Full Time
About the Company
MOL fosters a collaborative work environment focused on people, customers, and you’ll have the chance to work in one of the biggest and most dynamic companies in Romania.
Job Description
As Loyalty & Digital Solutions Team Lead, you will own and evolve the MOL Move loyalty program, driving customer engagement, cross-sell, and value creation. You will work hands-on in Salesforce (CRM & Marketing Cloud) to design and execute segmentation, automation, and lifecycle journeys.
Requirements
- 4–6 years of experience in CRM, loyalty, or marketing automation environments
- Hands-on experience working with Salesforce (CRM and/or Marketing Cloud), including segmentation and journey execution
- Experience designing and running segmented campaigns and automated lifecycle journeys
- Exposure to mobile-app based communication (push notifications, in-app messaging, app journeys)
- Experience implementing promotional mechanics such as vouchers, rewards, or challenge-based campaigns
- Strong understanding of behavioral segmentation and lifecycle marketing principles
- Experience working with transactional or customer-level data
- Ability to translate business objectives into CRM logic, automation, and measurable business impact
- Experience leading or coordinating small teams or cross-functional CRM initiatives, structured thinking, prioritization skills, and ownership mindset
Benefits
- Private medical subscription
- Meal tickets
- Significant sports subscription discount
- MOL Move VIP level
- Fresh corner coffee
- Refreshments and fruits
