Senior Marketing Manager
WATI.ioHong Kong, China
Posted July 25, 2024
Full Time
About the Company
Reimagining customer engagement, Wati is the leading conversational platform built on WhatsApp's Business API. Our easy-to-use software empowers 10,000+ businesses across 160+ countries to deliver personalised, real-time conversations at scale. With innovative AI solutions, we're transforming how companies communicate: Shared inboxes allow seamless collaboration Powerful automation boosts efficiency Broadcast messaging engages customers Intelligent chatbots provide instant support As a fast-growing global SaaS startup, we're passionate about using technology to build meaningful relationships between businesses and customers. Our talented, driven team is united by a vision to empower organizations and redefine connections through meaningful conversations.
Job Description
WATI is seeking a Senior Marketing Manager to develop and execute marketing strategies, drive growth, and generate leads for their SaaS platform. The role requires a seasoned professional with a deep understanding of digital marketing and SaaS, and the ability to lead a team and manage a marketing budget. The ideal candidate will be adept at brand management, content creation, and partnership development.
Requirements
- Develop and implement marketing strategies.
- Plan and execute multi-channel marketing campaigns.
- Lead, mentor, and develop the marketing team.
- Ensure consistent brand messaging.
- Manage the marketing budget effectively.
- Define KPIs and report on campaign performance.
- Oversee content creation, including blog posts and social media updates.
- Identify and establish strategic partnerships.
Benefits
- Competitive salary
- Performance-based bonuses
- Comprehensive health, dental, and vision insurance
- Paid time off and holidays
- Professional development opportunities
- Collaborative and innovative work environment
